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Course Description

Increasingly, CMS and other major payers, including private insurance plans, are requiring providers to participate in reimbursement models based on quality measures such as the current CMS MIPS option under MACRA. A key quality measure in these programs that includes a side benefit of increasing a practice’s retention of patients is under the Advancing Care Information category and involves patient engagement via the use of patient portals. Patient satisfaction plays a role as well.

This webinar presents strategies for improving patient satisfaction and engagement scores under MIPS while concurrently increasing patient retention in your practice.

Area Covered In The Session:

  • An overview of the MIPS category “Advancing Care Information” and any related patient satisfaction measures.
  • Examples of private insurance payment models requiring patient engagement/satisfaction measures.
  • Detailed strategies to improve scores related to patient engagement and patient portals,
  • Review how to sort through the free resources available through CMS.

Learning Objectives:

At the conclusion of this presentation, participants will be able to:

  • Build and implement a set of team-based strategies to efficiently increase patient engagement and satisfaction using proven techniques
  • Get comfortable with your practice’s patient portal in order to teach patients how to use it effectively and how to optimize the many benefits of the patient as a partner in his or her own healthcare
  • Optimize the opportunities to recruit and retain patients who are compliant with your clinicians’ treatment and patient education plans.

Target Audiences:

  • Physician practice managers
  • Physicians
  • Clinicians
  • Hospitals
  • Accountable Care Organization (ACO)
  • Management staff
  • Large Group Patient Services Staff

About Our Speaker:

Brandy Ziesemer is the health information program manager and professor with Lake-Sumter State College. She is a Registered Health Information Administrator and a Certified Coder Specialist. She was an AHIMA-approved ICD-10-CM & PCS Trainer from August 2011 through June 2017. She is also a member of: the American Health Information Management Association and the Florida Health Information Management Association (AHIMA/FHIMA), the Health Information Management Systems Society (HIMSS) and of the Professional Association of Healthcare Office Managers (PAHCOM).

Brandy was the FHIMA ICD-10 Task Force Leader from July 2013-June 2015. The focus of the taskforce included ICD-10-CM/PCS training (basic and “All Hands on Deck), physician outreach and education in Florida, and acting as a liaison between CMS along with their training partner, Noblis, FHIMA, PAHCOM and AAPC to offer free training to clinicians and their staff.

Over the past year, Brandy has presented several “Food for Thought” sessions for practice managers affiliated with Florida Hospital Waterman. Topics included: MACRA/MIPS;   Documentation Improvement to increase the accuracy and specificity of ICD-10-CM code selection; and mastering the correct use of CPT/HCPCS modifiers.

Brandy has co-authored a CPT coding book, contributed to a health informatics book and written a text on Medical Office Management and Technology. She is also the editor of PAHCOM’s six Practice Management Manuals and an advisor to PAHCOM’s education staff.

Brandy has been awarded 3 service awards through FHIMA: Educator of the Year; Literary Award and in 2015, Distinguished Services Award.

Prior to joining the LSSC faculty in 1997, she had extensive experience working with managed care organizations in California and New Jersey, and consulting in physician practice management in Florida. She and her husband moved to Florida from Northern California in 1993.



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